This wasn’t an overhaul of Junior Mints - but rather a retooling of the brand. The challenge that I had in my packaging class was figuring out how to keep the brand simple, sticking to its roots. This was the result. A minimalistic type design.

I wanted to carry the green in all varieties of the packaging. It keeps a brand uniformly all across, as well as the font for the name Junior, followed by the type in big bold letters.